Hitech Residential School with its branches in Bowenpally and Medchal were seeing a dip in their admissions due to several reasons including improper marketing. Artbeat was hired to offer them complete over haul of their brand with promotional strategy to increase the admissions.
SOLUTIONS BY ARTBEAT
Artbeat started by changing the logo design for the school and also changing the brand format for various collaterals. This helped the school to be identified as a new-age progressive school. A website was created with the latest features of responsiveness, enquiry form, and testimonials. An exhaustive photo feature enabled the client to get better visual material for social media and website.
A viral solution was generated by taking the videos of classroom sessions and uploading on youtube. This was done to increase the likelihood of viral sharing. PPC ads were created for Hitech Residential school and also Facebook ads were created to capture potential business online. A slew of creatives for outdoor hoardings and campus branding were created to increase the brand value of the school.
This increased the admissions by 25% with least investment and highest revenue on the admissions.